The video-gaming and audio-visual industries have become leading
sub-fields within creative industries in regard to their turnovers and
profitability. On the one hand, the development of audio-visual culture
is strongly influenced by global market dynamics, while on the other
hand, the audio-visual culture itself motivates technological innovation
– the consumer interest towards games and other media products directs
the investments and innovation processes of the ICT sector. Therefore,
the areas of the Centre also include economic perspective and studies of
digital media markets and management processes.
In its first early years, the research group focuses, for example, on the following topics:
1) Studies of innovation processes in media and creative industries in the digital era;
2) Specificities of media and digital creative industries markets of small countries;
3) Innovation opportunities, business practices and operations of media markets related to digital heritage reuse;
4) Cross-innovations within digital creative industries;
5) Evolution of the regulative environment and media policies and
their influence on media and digital content production sub-sectors.