Past visiting staffDr. Julia Roll (Bauhaus-Universität Weimar).
Julia Roll is an experienced media and communication research analyst. In 2015, she completed her doctorate in Communication Science at the Erfurt University (Germany). In her dissertation, she explored the everyday life practices of smartphone usage, focusing on the change of communication processes in public places.
Based on her work as a research assistant which also includes her work at the Bauhaus-Universität Weimar (Germany), she has a long track record of successful (international) research in different areas like media change, mediatised interpersonal communication or cultural marketing. Her current research and teaching focus is on cultural marketing, digital media and research methods.
In her work for MEDIT, Julia is dealing with the impact of live-streamed operas in the cinema on the consumption of classic live-operas in the music theatre. By comparing Estonia and Germany, she investigates if and how the brand images of live-operas differ between countries and cultural contexts.