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MEDIT Seminar: From Media Ecology to Media Evolution

Speaker: Carlos Alberto Scolari 
Time: October 17, 14.15
Place: M-135
Abstract

After describing the history and main conceptions of Media Ecology - an approach originally developed by M. McLuhan, N. Postman and other scholars in the 1960s -, I will introduce the principles of a theory of Media Evolution. In this context, I will describe the main concepts, ideas and hypothesis of this new theoretical framework, and its relationships with other disciplines like Media History and Media Archaeology.

About the speaker

Carlos Alberto Scolari has a Ph.D. in Applied Linguistics and Communication Languages (Catholic University of Milan, Italy) and a Degree in Social Communication (University of Rosario, Argentina). He is an Associate Professor (tenure) at the Department of Communication of the Universitat Pompeu Fabra, Barcelona. Scolari's research specializes in digital interactive media, transmedia storytelling and media ecology/evolution. He coordinated the Latin American Network of Digital Communication (ALFA Programme, 2004-06) and the H2020 Transmedia Literacy project (2015-18). He is the author of more than 15 books about interactive media, theories of communication and semiotics of media. His articles have been published in New Media and Society, Communication Theory, International Journal of Communication, Semiotica, Information, Communication & Society, etc. Scolari is a professor in different master and PhD courses in Europe and Latin America.

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